Are you getting the absolute most out of your monthly Aloware spend? It’s a question every savvy business leader should ask. For one of our clients, a high-growth marketing firm, the answer was a surprising "no." They were already spending $10,000 a month on our platform, driving impressive results with their HubSpot workflows. But what they didn't realize was that they were leaving a massive amount of value on the table.
By making one strategic change, they not only supercharged their outreach capabilities but also unlocked an additional $36,000 in usage credits and received a complimentary upgrade to our most powerful AI plan.
Here’s how they did it.
The Challenge: A Budget Ceiling on Growth
This client’s success hinges on high-volume MMS messaging. Using shortcodes, they engage hundreds of thousands of contacts monthly with rich media and interactive links directly from their HubSpot workflows. While effective, this strategy came with significant and sometimes unpredictable carrier fees.
They were consistently hitting their $10,000 monthly budget but wanted to do more. The dilemma was classic: how do you scale your outreach without scaling your costs?
The Solution: Turning an Expense into a Strategic Investment with RCPA
Instead of simply reloading credits as needed, we introduced them to the Recurring Credit Purchase Agreement (RCPA). The RCPA is a subscription add-on designed to reward clients who commit to a consistent monthly spend by giving them significant bonus credits.
For them, the solution was the $10,000 RCPA tier. They were already spending this amount, so their monthly cost wouldn't change. However, the benefits would be transformative.
The Results: More Power, More Savings, Zero Extra Spend
By signing the agreement, the client immediately unlocked three game-changing advantages:
1. A $3,000 Monthly Credit Bonus (A $36,000 Annual Gift) The moment they signed up, their $10,000 monthly commitment instantly turned into $13,000 of usable credit. That’s a
30% bonus, giving them an extra $3,000 every single month to pour back into their campaigns.
- What this means: This credit boost allows them to send an MMS to approximately 450,000-500,000 contacts every month—a massive increase in reach without adding a single dollar to their budget.
2. A Complimentary Upgrade to Our Premier xPro+AI Plan To further sweeten the deal, we upgraded their entire team to our xPro+AI plan at no additional cost, keeping them at their preferred $90/user price point. This plan is specifically designed for teams looking to leverage artificial intelligence for peak performance.
The AI-powered benefits included:
- Unlimited Call Transcriptions & Summaries: Sales managers can now QA calls in a fraction of the time. Agents can instantly get up to speed on a customer's history by reading concise call summaries, leading to smarter, more efficient follow-ups.
- Seamless HubSpot Integration: All call summaries and transcriptions sync directly to their HubSpot contacts, creating a powerful, unified view of every customer interaction.
- Access to New AI Voice & SMS Tools: They unlocked our latest AI features, opening up new possibilities for automation and intelligent customer engagement.
3. Budget Predictability and Peace of Mind With a $13,000 credit balance renewing automatically, the team no longer worries about hitting usage limits mid-campaign. They can plan their outreach with confidence, knowing their budget is optimized for maximum impact.
Don't Just Spend—Invest
This client didn't increase their budget. They made their budget smarter. They transformed a standard operational cost into a strategic investment that pays for itself in bonus credits, expanded reach, and powerful new AI technology.
Are you leaving money on the table? If you’re spending consistently on Aloware usage credits, the RCPA was designed for you.
Reach out to your CSM, or fill out THIS FORM to discover how much you could be saving. A simple conversation could unlock thousands in free credits and give your team the AI-powered tools they need to win.