With technology moving so fast nowadays, we have never felt closer to each other than the last decade. From catching up with old friends to starting up a new business, almost anything can now be done from the palm of your hands. It has been twenty-four years since the first text was ever sent and mobile technology has come so far that it is now an essential part of our daily routine.
This has paved the way for the importance of texting between consumers and businesses as it significantly cuts away the time it takes between inquiring for a service or a product and receiving a response. In turn, this makes your customers happy and encourage them to reorder your services again. Due to its popularity among the millennials, texting is the single most beneficial tool any business can utilize in order to place themselves much more within their customer's reach and prosper.
Embracing the Rise of Texting
Using Aloware as your main Call Tracking software boosts your ability to track conversations and keep your business and customers connected. There are a plethora of reasons why you need to start integrating an SMS system to your marketing campaigns. Here are the top 3 reasons why you should do that today.
Texting gives you the edge over your competitors.
In order to stand out from the competition, you need to offer customers something that makes you unique from the rest. A more personal approach to customers makes them understand that you care about them. This is critical for service-based and customer-care heavy businesses as they deal with people every minute.
People answer texts far more often than phone call or emails.
According to a study, 95% of business related text were read and responded to within 3 minutes while only 14% of phone calls to businesses were answered without being placed on hold, and only 20% of emails were even opened at all. With this kind of figures given out, it is only natural for any business to utilize Aloware's texting feature.
Tracking every aspect of the conversation.
Aloware's unique Contact Center solution automatically saves and groups all of your communications with a single person in one spot. This lets your reps and agents quickly get an overview of what has been said before and what the customer wants thus greatly improving your customer service quality.
BIA/Kelsey estimates that $68 billion is spent each year on advertising that is placed with the intention of driving phone leads. This includes ads in newspapers, radio, TV, Yellow Pages, and any advertising that’s targeted to reach audiences in specific locales. Given SMBs’ need for simplicity, the name of the game for digital marketing products will be to help SMBs easily understand why they are getting more calls, and where they’re coming from. Get Aloware today and rediscover your phone leads.